How to get into TikTok recommendations

Algorithm features

TikTok shows users the videos they interact with. This applies both to the accounts that the user pays attention to, and to individual topics for the video. They often end up in the feed.

The same situation is with hashtags — the more often the user searches for them, the more the algorithm shows them. Use trending tracks and hashtags to get into the Recommended TikTok more often.

Inspections play a key role. The more videos you watch to the end, the more likely it is to get into the recommendations. Create content that your target audience will see through to the end.

The output is affected by the user’s location. The language and device type also have an impact, but to a lesser extent. TikTok will choose local accounts more often.

For the TikTok algorithm, the number of subscribers is not a ranking factor. Yes, large accounts get more views and engagement, but newcomers also have every chance to get into the Recommendations.

More information about this topic can be found in our article.

How to get into recommendations

  • Create more short videos that are 15 seconds long. So you will increase the percentage of inspections.
  • Engage from the very beginning: give a reason to stay with you. The creation of intrigue, the most interesting part at the end, or just an unusual visual series will help in this.
  • Add a description. To influence the audience, you have 150 characters and hashtags. You can also add text to videos. Tell us why your video is worth watching to the end, ask a question that they will want to answer in the comments, or share your emotions.
  • Focus on the content. The TikTok algorithm does not take into account the number of subscribers, so you should not chase them. Pay all your attention to the quality of your creatives to have a better chance of rapid growth. Experiment if your first attempts fail.
  • Do not neglect the installation and processing. There is more and more content in TikTok: similar faces, the same trends. To attract attention, you need to stand out. Try out different effects, stickers, masks, and templates. There are a lot of them in the social network. Or edit videos in third-party apps to get a more professional result.
  • Choose your time. Post new videos when your audience is most active. Go to your pro account (it’s free) and follow the statistics.
  • Choose popular music. Trending sounds expand your reach. To find the appropriate ones, go to create a video, select the Music tab, and scroll down. You can also view your audience’s favorite tracks in the statistics.
  • Choose hashtags correctly. You can test the popular #fyp, #viral, and the like. They do not affect the algorithm, but can be useful due to their prevalence. Also, don’t forget about trending hashtags. With their help, it is easiest to unwind.

It is impossible to hack the TikTok algorithm. But if you follow these recommendations, it will be much easier to conquer the social network. Good luck ;)

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