Voucher is a picture with a code that a player needs to enter into the relevant field on the 1win website. Afterwards, an amount specified on the voucher is credited to the game account.
This is real money, without complicated wagering. Voucher can only be used by the already registered clients as you need to activate it directly in the game account. The number of activations for each voucher is limited.
How It Works
Vouchers are a powerful tool for attracting and retaining new players. Even small winnings from the first bets increase the excitement and desire of the clients to play again. Because of this, they are more likely to go back to the website.
The main task of the voucher is to motivate the client to register. This is a great opportunity to explore the website and get acquainted with the product for free, whether it is betting or casino. According to the research, users who get vouchers make the first deposit more often.
To use the potential of this tool as effectively as possible, you need a proper approach for publications.
You can advance the interest of the audience using announcements. Inform them that you’ll post the voucher tonight. This way, you motivate subscribers to visit the source many times, and monitor it for updates.
Tell them that the voucher can appear at any time in the following video. When subscribers see the video in the feed, they’ll open it right away hoping to be the first to find the desired code.
You can also make a voucher giveaway, thus attracting new players and increasing the reach of your source. Or you can make a draw among the most active clients, thus longer retaining them on the website.
When posting a voucher, it’s better to place a referral link next to it, so a new user can follow it and register. Vouchers for Particular Games
In addition to the standard vouchers, funds of which can be used in all the sections of the website, it is possible to make vouchers for particular games on the 1win website. They are available for:
Lucky Jet;
Rocket X;
Speed&Cash;
Rocket Queen;
Fortune Crash;
StarX;
Air Jet;
Tropicana.
These vouchers can only be activated in the game, in the special section «Bonuses». At the same time, there should already be funds on the user's balance. After activation, a voucher amount is credited for use in the relevant game.
How to Create a Voucher
The creation of vouchers is available to partners who have met the conditions of the first withdrawal. The general amount of activations should be no less than $5. For example, 5 activations for $1 each.
To get a voucher, contact your manager. They will also share cool ideas for integration, and offer ways to earn more using this tool.
Examples of Using Vouchers in Creatives
Let’s break down options of using vouchers in advertising creatives on the example of Telegram channel.
Using Vouchers to Boost Registrations
Example 1
After purchasing ads, many new players join the channel. For them, you can post a major voucher giveaway and announce future giveaways. This approach motivates the audience to explore the product and stay updated with community news.
Example 2
In this case, the partner also uses vouchers to quickly boost activity on the channel. In the example below, the channel owner offers a voucher of 1000 INR to the contest winners. This amount is enough to fully test all games on the website, and initial winnings encourage users to continue playing with their own money.
Using Vouchers to Increase Reg2Bet Conversion
Example 1
The best option to increase conversion is to organize a contest for players who have made the first deposit. In the example below, to ensure players make a deposit and meet the conditions, they’re encouraged to make an express bet on two Austrian Championship matches.
Example 2
A voucher can also be presented as a deposit bonus. In this case, the author organized a contest with the following condition: the first five users who deposit at least 5,000 INR will receive a voucher worth 20% of the deposited amount.
Using Vouchers for Player Engagement
Finally, vouchers can help keep active players engaged and motivated.
Available Design Options
When requesting to create a voucher, you can choose a design. By default, vouchers are created with the classic blue design.
Standard Vouchers:
Vouchers for Particular Games:
